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YouTube competes with TikTok with its Shorts app

YouTube competes with TikTok with its Shorts app

It seems that the success of TikTok is envious on the side of YouTube. Indeed, Google’s online video service is currently developing a short content platform called Shorts. YouTube is currently developing a new platform called Shorts, which is directly integrated into the app. The objective? Create short videos (maximum 15 seconds) recorded with licensed …

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TikTok has label licences, but publishers are threatening to sue

TikTok has label licences, but publishers are threatening to sue

We reported last week on TikTok signing short-term licensing deals with major labels, as a bridge to longer agreements at a later date. However, Bytedance’s social app still has some licensing headaches on the publishing side, and US body the National Music Publishers Association is threatening to make them worse. According to the Financial Times, …

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FanBytes ByteHouse is a Big Brother-style house with UK TikTok stars

FanBytes ByteHouse is a Big Brother-style house with UK TikTok stars

Imagine trying to launch a project at this specific point in time that involved a group of TikTok stars living together in a Big Brother-style house. Impossible. Luckily for agency Fanbytes, said TikTokers moved into its new ‘ByteHouse’ before the current social-distancing lockdown in the UK, so its project can proceed as planned. That project …

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TikTok signs short-term licences as YouTube preps a rival

TikTok signs short-term licences as YouTube preps a rival

It’s time to start avoiding casual ‘TikTok doesn’t have music licences’ references: it does, albeit limited in duration. Billboard reported yesterday that the social app has signed “short-term” deals with all three major labels: “notably shorter than the 18-24 month agreements that labels usually strike with technology companies – in part so that the rapidly developing social …

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#JeResteChezme, the hashtag TikTok to occupy during confinement

#JeResteChezme, the hashtag TikTok to occupy during confinement

For several days, French citizens have been invited to stay at home. To occupy their days, some then turned to social networks. Overview of the best TikTok content with the hashtag #JeResteChezMoi During this confinement period, TikTok mobilized alongside the French government. On the program: videos to remind people of the barrier gestures and the …

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Instagram and TikTok ‘sidekick apps’ were hot in 2019

Instagram and TikTok ‘sidekick apps’ were hot in 2019

A new report from research firm Sensor Tower has found that a third of the biggest new apps in 2019 were “sidekick apps” for the likes of Instagram and TikTok. What are sidekick apps? They are apps that work in conjunction with ‘mother’ apps, adding new features or enhancements that the original app is lacking. According to …

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TikTok appoints US external advisors for content moderation

TikTok appoints US external advisors for content moderation

TikTok has been under a lot of scrutiny in recent months, in the US particularly, over how its content moderation policies work. Now the app has appointed what US general manager Vanessa Pappas described as “an external council of leading experts to advise TikTok on content moderation policies covering a wide range of topics… thought leaders who …

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‘TikTok for musicians’ Jamiphy joins Y Combinator accelerator

‘TikTok for musicians’ Jamiphy joins Y Combinator accelerator

We wrote about startup Jamiphy in August 2019 after we spotted its profile pop up on an investment website. It was billing itself as ‘TikTok for Musicians’ – an app where artists could “create short musical videos with others, and with AI musicians using any instrument or style”. The company has since launched its app in Indonesia, and now …

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