By the end of July Bella Poarch was followed by almost a million people on TikTok. A number that would make many influencers green with envy, but still far from stars of the sector, such as Charli D’Amelio, at the top of the ranking with 83 million subscribers. But a month later, Bella Poarch has already surpassed 8.1 million subscribers.
Launched in September 2016 TiktTok is used to share short videos. Users stage themselves dancing, singing, taking part in challenges… The proposed effects allow to give rhythm to the clip, for often amusing results.
@bellapoarchTo the 🐝 🐝 🐝 ## fyp♬ Millie B – M to the B – lamadabe
The young woman’s rapid progress is due to her good use of the app. She used music by Jvke, a popular artist on the app, to perform a lip sync (a form of playback). Following the success, she quickly released another video, with the song Soph Aspin Send by Millie B. This has been viewed 210 million times. We are far from the clips with several billion views on Youtube, but this figure is still exceptional on TikTok.
His playback has been picked up by other influencers, such as Lenna Vivas or EnjoyPhoenix.